Gordon Friend

CEDIA EXPO 2006 has come and gone, and as with every show, we are all looking for The Buzz. What were the dealers talking about? What made them excited enough to tell their peers? I know you’re all eagerly anticipating my take on all of that, but hold your horses for a second.First, let me tell you about my winner for Best Retail Sales Story at CEDIA. Gordon Friend, a wonderful retailer executive who works out of the Metro New York market, relates the following conversation he overheard between one of his salespeople, Albert Chua, and a customer. The woman asked, “What is the difference between plasma

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