Dear Ira

In our September issue, columnist Ira Friedman issued an open letter to Bjorn Dybdahl, president of San Antonio-based C-tailer Bjorn's Audio Video, regarding a column by Dybdahl that appeared in our June issue. Friedman's letter, as well as Dybdahl's original column, are available for viewing at www.customretailer.net. Dybdahl responds to Friedman's letter as follows. Dear Ira, At the risk of starting an industry civil war between the high-end custom installation segment of our industry and the rest of us "entry and mid-level install companies," I think it only fitting that there be a response to some of the misinterpretations made by you in

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