K2 Mounts

K2, V7 Join Forces
April 21, 2008

K2 Mounts announced late last week that it has reached an agreement to work with V7 in order to develop and market new mounting products. V7 is the house brand of Ingram Micro. Coming soon from the alliance is the V7 Universal Combo Display Wall Mounts, which come in two sizes, at MSRPs of $199 and $299 when they are released in April. Already available are V7 workspace mounts, which are offered for $149. For more information on the products, visit www.k2mounts.com and www.ingrammicro.com What do you think about this deal? Talk about it in the CustomRetailer forums.

Distribution Special: Distributor Directory
April 1, 2008

CustomRetailer presents a directory of companies ready to provide you with everything you need to run your business... ADI Tom Polson, President About the Company: As a leading global wholesale distributor of security and low-voltage products, ADI offers the support, service and confidence you need to stay up to date with the evolving custom electronics market. ADI’s superior product offerings, convenient locations, friendly and knowledgeable staff and extensive training opportunities can be relied on to help you win business throughout the marketplace. For the past 20 years, ADI has been distributing the latest technologies and value-added services to residential and commercial A/V

K2 Mounts Hosting NCAA Contest
March 17, 2008

With March Madness approaching, K2 Mounts has found another meaning of the word “bracket.” The provider of bracket mounts for flat-panel TVs has created a pool on its Web site asking users to make their picks for the NCAA mens’ basketball tournament. The tournament, which begins later this week, will conclude with the Final Four the first weekend in April. Called the “Mad Brackets” tournament, the K2 pool will offer various prizes to those correctly picking the most games, with prizes include flat-panel TVs, cameras, and cash. Entry is free; individuals and groups are invited to participate. K2 is also offering a

October 29, 2007

K2 Mounts last week announced an agreement to market an underbed lift manufactured by MK 1 Studio. The Underbed Lift, which can conceal a TV under a king- or queen-sized bed, takes less than 35 seconds to deploy, and comes in versions for 42” and 50”-inch TVs. It enables one to watch TV in bed- even the TV, less than a minute before, had been under the bed. The lift will be introduced Nov. 7 at the Fall EHX show in Long Beach, Calif., although a video of the product in action has been posted on YouTube. For more information, visit www.underbedlift.com

Sixth Avenue Electronics Becomes Latest X-arm Dealer
April 16, 2007

K2 Mounts said Sixth Avenue Electronics City, an eight-store, Springfield, N.J.-based A/V specialty retailer and PRO Group member, will carry its X-arm robotic mount for flat-panel TVs. “Sixth Avenue Electronics City is recognized as an innovative and bold merchandiser,” said Tony Grasso, K2’s vice president of sales and marketing. “They are a dynamic and powerful retail force and an ideal partner.” The metro New York dealer will display X-arm in lifestyle settings, said K2. Sixth Avenue is the latest in a string of notable dealers (Starpower, Electronics Expo, Home Theater Store) and distributors (D&H, Volutone) that have picked up the robotic mount.

Home Theater Store to Offer K2 X-arm
April 2, 2007

K2 Mounts said Houston-based PRO Group member Home Theater Store will carry its X-arm robotic mount for flat-panel TVs. “Home Theater Store has a well-deserved reputation for innovation and leadership,” said Tony Grasso, K2’s vice president of sales and marketing. “We’re thrilled to partner with such an exceptional specialty retailer.” Home Theater Store, founded in 1986, is a family-operated business, led by Mihir Mody. It has eight showrooms, with locations in Austin, Texas; Dallas/Ft. Worth; Houston and Phoenix.

D&H to Carry K2 Mounts
March 26, 2007

K2 Mounts said it has entered into a distribution agreement for its line of robotic and manual flat panel mounts with D&H Distributing. “D&H Distributing’s multi-market expertise, dedicated account reps and ongoing educational programs make them an ideal distribution partner,” said Tony Grasso, K2’s vice president of sales and marketing. “We’re thrilled about this relationship.” “K2’s robotic mounts provide dealers with a compelling tool to sell profitable, installed flat panel entertainment systems, as opposed to TV-only sales with less opportunity to build in margins,” said Rob Eby, director of purchasing at D&H. “Once the customer sees the TV automatically extend from the wall and stop at

Starpower to Offer K2’s X-arm
March 5, 2007

K2 Mounts said Texas custom retailer Starpower will carry and market its X-arm robotic flat panel mount. The product will be available in Starpower’s Dallas and Lakeview showroom locations. “X-arm is cutting-edge and the most advanced mounting technology available,” said Starpower President and CEO David Pidgeon. “Our celebrity clientele demand the best, and nothing compares to X-arm for high-tech convenience, beautiful form and function, and, of course, the ‘wow’ factor.” “Starpower is nationally recognized for their unique abilities and expertise in custom installed electronics and design,” said Tony Grasso, K2’s vice president of sales and marketing. “We’re elated to partner with such a distinguished, custom retailer.” K2

Spotlight: Tony Grasso, Vice President, Sales and Marketing, K2 Mounts
March 1, 2007

We gathered seven leading manufacturers of mounts and asked them some quick questions that produced some revealing answers. Think of this as a quickie trade show, where you can kick some tires and see which manufacturers strike a chord with you! And the best part is, it won’t impact your travel budget at all… What’s the biggest challenge facing installers when it comes to mounts? Maximizing the sale. K2 Mounts recently introduced a line of robotic mounting solutions to take this category to the next level. Robotic mounts solve three major complaints: glare, reflection and off-axis viewing. There’s also a “wow” factor that leads to referrals