Pete Baker

Pete Baker

Pete Baker is president and founder of The BIG Corp., a global, full-service sales rep firm and consulting agency.

Why Should Anyone Buy from You?

Why it is more important than ever to create value in your offering and develop ways to differentiate yourself from competitors.

System Control

When it comes down to it, most consumers are actually terrified of purchasing professionally installed entertainment systems. Unfortunately, as a dealer, this means that every client you meet with is also scared of you.