World Wide Stereo Names Stephanie Keough as Chief Merchant
World Wide Stereo has named Stephanie Keough the company’s Chief Merchant. Her job includes overseeing all categories within World Wide Stereo’s successful multi-channel business model inclusive of brick and mortar, ecommerce, and custom integration. This makes Stephanie responsible for the ultimate decision as to what categories, brands and products to be merchandised. This includes the overall flow of the product from acquisition thru sell thru. It is visionary in its scope and a good piece of this position is philosophical and strategic in nature.
“The leap from Senior Buyer to Chief merchant is a big one,” said Founder Bob Cole. “Stephanie had to organize every aspect of her purchasing department so that she would have the infrastructure in place to step into this position. Our growth going forward very much depends on her success and she has all my confidence.”
Recently Stephanie spearheaded the addition of a new distribution center and under her guidance, World Wide Stereo has enjoyed double digit growth and greatly improved inventory management. As a senior manager Stephanie is involved in the top tier decision making process. She shares the company’s motto “Doing Well By Doing Good” which has contributed to World Wide Stereo’s multi-channel success.
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