Weedfald Joining Sharp as Senior VP of Sales
Peter Weedfald, a longtime industry executive who has had stints at Samsung, Circuit City, his consultancy Gen One Ventures and as a columnist for our sister magazine Dealerscope, is returning to industry executive ranks with a major new role at Sharp.
Weedfald will take over as Senior Vice President of Sales for Sharp Electronics Marketing Company of America (SEMCA) on June 1, in a role that will oversee all U.S. and Latin American sales of TV, audio and appliance products.
He will report to Sharp Electronics Marketing Company of America President Jim Sanduski. He will work out of Mahwah, N.J.
“I am very excited to join Sharp Electronics and have the opportunity to help accelerate our market growth as well as our renowned brand promise,” Weedfald said in a statement. “Sharp is known worldwide for our cutting edge, best-in-class products and I’m looking forward to working with our team and valued channel partners towards accelerating our U.S. and Latin America business opportunities.”