Wal*Mart Installation Ambitions Questioned
Wal*Mart last month began making noises about launching an electronics service and installation arm, along the lines of Best Buy’s Geek Squad, a move that could have a profound effect on the market for such services nationwide.
However, according to the Corporate Dealmaker column on the financial Web site TheDeal.com, industry leaders and other experts are questioning how such a service would work, especially because there isn’t any national services and installation firm large enough to partner with Wal*Mart nationwide.
The CEA’s chief economist, Shawn DuBravac, told TheDeal that he could not think of a potential service provider with which Wal*Mart could partner on that venture. Meanwhile, CEDIA president Utz Baldwin told the site that it would be a “huge commitment,” as well as time- and money-consuming, for Wal*Mart to train staff at all 7,000-plus of its U.S. stores.
CIrcuit City built its successful firedog installation service from the ground up, while Best Buy established Geek Squad by buying the small Minneapolis-based company of that name and expanding the concept nationwide.
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