15 Minutes With:: Ryan Gustafson, Screen Innovations President and Co-Founder Part 2
CustomRetailer: Update our readership on new SI product releases that build upon prior introductions and answer specific needs for the custom integrator.
RG: We’ve been on an aggressive development cycle for some time, and are excited to announce that we will soon begin shipping the much-anticipated Black Diamond Motorized projection screen. A new and truly unique motorized design utilizing our award-winning Black Diamond ambient light rejection screen technology, Black Diamond Motorized is a sleek and sexy flat-panel alternative that actually disappears when not in use, ideal for virtually any environment or application. The mechanical part is pretty cool, but it can be a little confusing when describing how it works because it’s so different from anything else out there. Come see us at CEDIA EXPO (booth 2555) and we’ll show you. We also recently released a new Solar 4K 1.3 screen, which is made of traditional white material and uses a revolutionary new emboss pattern to achieve the first 1.3 gain projection screen that features perfect color reproduction and zero sparkle. There’s a new Lunar gray 4K.85 screen that also uses an improved emboss pattern to achieve perfect uniformity and enhanced contrast. In fact, several industry- leading projector manufacturers are using our Lunar screens with great success during tradeshows, proving them invaluable under demanding conditions. These might surprise many people, as we’re best known for Black Diamond. But we also make traditional white and gray screens to round out our product offering. There’s more to the SI line than many may know, and that’s why we our tagline is “Seeing is Believing.”
CR: What support programs to add efficiency and profitability for the custom integrator do you offer?
RG: Custom integrators need manufacturer partners who make the specification and purchasing processes simple, provide excellent service every step of the way, and deliver the best products for the markets they serve. We cater to this and further support our dealers with ample margins, appealing free freight programs, and prompt order turnaround. We custom build each order, so dealers also have a great deal of design flexibility. Our online screen and distance calculators provide all the information one needs to select the right SI screen for any application. It’s a quick and easy tool for integrators to use, allowing them to get in, get out and get on with their day. Everything SI does is done for the benefit of our dealers.