Report: Smart Home Device Adoption Expected to Surge in 2017
A recent study conducted by PlumChoice and Z-Wave Alliance states that consumers have begun adopting the smart home lifestyle and 2016 may have been the biggest year for progress.
“It’s clear from our data that not only has the smart home arrived, but the benefits of adding connectivity to the things in our home are finally being realized,” said Mitchell Klein, Executive Director of the Z-Wave Alliance. “It’s exciting to finally see consumers understanding the value of connecting multiple devices together and to see categories like smart security, thermostats and safety grow year over year.”
PlumChoice's second annual consumer benchmark survey, titled, “2016: Year of the Smart Device,” notes the need for companies to provide consumers a user experience that allows their smart home devices to fit easily into their lives. The report also highlights homeowner behavior vs renters through different metrics like age, gender, and current devices as well as the purchase drivers and rate of adoption.
Some of the reports key findings are:
- 52% of all respondents plan to buy a smart device in the next two years
- Of those who own smart devices, 84% said they may make another smart purchase in the next two years
- The majority of consumers report owning a total of four to six smart home devices and 61% have interconnected some of those devices. Interoperability becomes a key factor as consumers add more connected devices
- Smart appliances (smart refrigerator, washer/dryer, etc.) and smart smoke detectors are among the smart home products with the highest year-over-year growth, with 267% and 250% respectively
- All types of services and support expected from brands increased since 2015, with installation support listed as a top need (68%)
“The smart home industry is thriving, and many companies are recognizing that their success is dependent on a seamless consumer user experience,” said Noelani McGadden, vice president of IoT at PlumChoice. “Last year was a pivotal year for the smart home industry, with the number of people who own a smart device increasing by a staggering 259 percent. As smart home device adoption continues to grow, brands must cater to consumers who are expecting support services as part of their purchase, and at the very least provide installation support.”