NuVo Strengthens Sales Force
NuVo Technologies, a Hebron, Ky.-based manufacturer of whole home audio systems, speakers, source components and accessories, added of three new manufacturer reps to its national sales force. In an effort to Strengthen its Eastern and Mid-Atlantic territories, NuVo has brought on MPA Marketing, Cardinal Sales and CF Marketing to their team.
MPA has been brought on to service Illinois and Wisconsin, and to generate new opportunities and open new markets to strengthen NuVo’s regional dealer base and sales efforts. With vast experience in the distributed audio field, MPA President Mark Petty will lead the way in growing the NuVo brand within this market.
Tasked with growing the Indiana and Kentucky regions of the Eastern territory, Keith Selby of Cardinal Sales will join forces with Mike Strickland of Digital Media Delivery. The Cardinal Sales staff will work with Digital Media Delivery to help NuVo make immediate gains in the market
CF Marketing has been appointed as manufacturer representative in the Mid-Atlantic territory, servicing VA, MD, DE, Washington DC, Eastern PA, and Southern NJ. Principles Claude Coulson and Howard Feldman bring over 55 years of mutual experience as both representatives and retailers. Supplemented with two additional outside sales reps, CF Marketing will bring established relationships to help make an immediate impact on this vital and competitive territory.