Mitsubishi Launches 3D Campaign
Mitsubishi Tuesday announced the launch of a new campaign aimed at letting customers know that they already may own a 3D-ready TV without realizing it. The company said it has been selling 3D-capable TVs since 2007, before any 3D programming was even available.
Some of those TVs can become 3D-capable with just a starter pack and 3D Source device.
"3D TV is the biggest thing to hit the consumer electronics industry in recent memory," Max Wasinger, executive vice president of sales and marketing at Mitsubishi said as part of the announcement.
"Ironically, many current Mitsubishi TV owners may have forgotten or never realized that the TVs they purchased within the past three years are 3D-capable. This social media campaign is designed to educate and inform these consumers that they can start enjoying an immersive 3D experience right in their homes with their current Mitsubishi TVs. That's an exciting new capability that extends the value of their purchase of a legacy Mitsubishi 3D-capable TV."
The social media campaign will allow users to sign up at a special Facebook page, with a chance to win a Mitsubishi 75-inch LaserVue 3D-capable TV.