Looking to Further Support the Dealer Channel, Rayva Launches New Programs
In providing fully customizable turnkey home theater environments, Rayva is already doing quite a bit to support this channel in ways like we’ve yet to see. But, in an effort to step up their commitment to dealers even further, the company recently announced three new partner programs aimed at making it “easier and more profitable than ever” for dealers to sell and support clients’ home theater solutions.
“We’ve been listening to dealers and are excited to provide programs that are based on their feedback on making selling home theater even easier,” George Walter, president of Rayva, said in a statement. “What’s especially exciting is that dealers are sharing with us that through these new programs they’re inspired again to sell home theaters. It’s neat to see the channel responding with such positive feedback!”
The three new programs are the Premier Dealer Program, the Showroom Purchase Program, and the Installation Support Program. Each are great in their own right, but they differ in how they support the dealer, and where in the process they can help with selling or building out that home theater for your client, so let’s quickly run through them.
Premier Dealer Program
The Premier Dealer Program puts the spotlight on all of the Rayva collateral. The company already has a host of resources for its dealers that help in making presentations and pitches to prospective clients. But this program takes things a step further.
The big point here is that participants in the Premier Dealer Program will get access to a cobranded version of Rayva’s Online Configurator Tool, which is the company’s digital tool for customizing, speccing, and building out a virtual representation of the proposed home theater build. Utilizing CEDIA industry standards, the dealer can go through everything from acoustics, optimal viewing criteria, seating, and the appropriate screen size for the chosen space.
Additionally, participants here receive Rayva’s design booklets, a Premier Dealer listing on the Rayva website, and social media promotion by Rayva targeted at high-net-worth individuals within 50 miles of the dealer’s location included for the first three months.