Integrators on ‘Out’egrating
CustomRetailer: What outdoor gear sells well for you, and why?
Mike Brody, VP, Crescendo Designs, New York, N.Y.: Séura Storm outdoor televisions—they look ultra-sleek and perform really well. Our clients do not want the TV to look like a TV. Other hot outdoor items for us are Leon’s Boundary outdoor speakers and Sonance’s Landscape Series audio systems. The Leon Speakers Boundarys are gorgeous pieces of speaker art. Sonance goes for the more “hidden” look that resembles landscape lights, but are combined with an in-ground subwoofer to provide amazing, evenly distributed outdoor sound. Lastly, Outdoor Wi-Fi is critical for our clients who bring inside out.
Kevin Buchanan, Home Entertainment, Inc., The Woodlands, Texas: Obviously, rock speakers, and Soundcast’s OutCast also does well for us. In general, that’s just the tip of the iceberg. The customers typically bring TVs to the table or they’ll buy an inexpensive TV, and then we do a lot of Sonos with it, because we do networks and send Wi-Fi out into the yard. Doing that helps to facilitate other things.
One thing all integrators are trying to do is get control of the network. If you control the network these days, you control the whole house—security and everything. If you can, you get in and do the network and add the Wi-Fi and then, to talk to the Sonos, you have to have an iPad or an Android or a smartphone to talk back to the house. You have to generate Wi-Fi over the back yard, so they can control these things that talk to these speakers.
The Pakedge WAP-O3G, an indoor/outdoor weatherproof wireless access point that’ll cover an entire acre, is great. I’m in Texas, and we put them in a lot of these ranches. It facilities the control of the systems that feed these rock speakers and OutCasts.