ICE Cable Systems announces the launch of PRIMAL, its new bulk wire series
ICE Cable Systems has announced that the international launch of its PRIMAL bulk wire series will take place at ISE 2016 (stand 2-E40). According to ICE president Brian Rizzo, PRIMAL is the most affordable category and speaker cable on the market today that complies with important safety regulations.
The line consists of Cat 5, Cat 6 and 16-gauge and 14-gauge speaker cables. All lines are offered in a pull-box that incorporates reinforced handles and a water resistant laminate similar to those found in the ICE’s Big Mouth Payout Box (BMP). The PRIMAL box (like BMP) utilizes REELEX coil and payout technology to keep wire-pulls free of knots, kinks and tangles
“PRIMAL offers many of the convenience features and safety aspects of the ICE line,” Brian Rizzo said in a statement. “In compliance with UL, ETL and NEC standards, we’re using flame-tested jackets and full copper wire as opposed to non-certified compounds and copper-clad aluminum (CCA) so commonly found in entry-level offerings. The benefit here (with PRIMAL) is offering product at this price-level while including REELEX technology and safety compliance.”
The full line of PRIMAL is now available and shipping. The category cables are available in 1,000 feet runs and in multiple color options. The speaker cable is available in runs of 500 and 1,000 feet (depending on gauge) in white.
ICE Cable Systems is a manufacturer of low-voltage wire and cable products serving the Audio Video, Alarm and Security, Commercial, Electrical Contracting and Data Center channels. The company’s products are available to integrators both directly and through more than 50 distributors in North America and internationally.