The 2011 Young Turks of CE
Manufacturer Representative, NuTech Group
Tim began his career in consumer electronics in 1989, selling and installing A/V gear, car stereo systems and musical instruments for a small retailer in Virginia. Spending almost 10 years on the sales floor, Tim gained a passion for the business and a firm understanding of the industry from the dealer’s perspective. Tim joined the NuTech Group in January of 2006 after spending several years in industrial sales. Using his “Help First” attitude, strong technical skills and past experience, Tim has become a valuable resource for his dealers who look to him as a consultant to their business. Tim is also a member of the IPRO New Leaders Group. www.nutechgroup.com
Timothy C. McCarthy
Founder & President, HushMat
Tim has spent countless hours building the HushMat brand while dedicating time and resources to the established car audio retail and distribution channel for sound deadening and sound absorption materials.
This category is the most profitable in the retail channel and Tim’s effort has been relentless to facilitate growth and understanding at the retail sales floor and installer level. The sales floor today more than ever needs to understand profit and how it can be generated by offering the No. 1-rated automotive sound insulation materials available in the consumer electronics market. www.hushmat.com
Owner & President, Ambassador Marketing
Jim became owner and president of Ambassador Marketing in 2002 and his goal has unwavered: To be a trusted partner with manufacturers and dealers; to build long-term growth and market stability for the manufacturers he represents. In 2007 Jim expanded Ambassador’s traditionally Pacific Northwest territory to serve the Northern California, Northern Nevada marketplace. By leveraging his operational efficiencies and the ability at the time to bring on a veteran representative for that territory, he expanded the market base. By embracing new technologies that are driving consumer demand and bringing great multi-level service, Jim is proving even in this economy growth is possible. www.ambmarket.com
Senior Program Manager for Consumer Channels, APC BY Schneider Electric
Heather’s most recent accomplishments include 10 years at APC with an emphasis in sales and marketing. This experience has not only provided Heather with many insights, enthusiasm and encouragement within the IT, CE and A/V industry but also equipped her with desire for impact and proven results. These experiences are notably a value to APC. Heather has supported key channels that APC relies on to drive the business. This experience has allowed her to develop a deeper understanding of APCs partner strategies and the need to drive them to the highest levels of the organization. www.apc.com
Neale R. Boecke
Company Founder/President, Tronic Integration, LLC
Neale Boecke opened Tronic Integration over five years ago at the age of 26. Tronic is a residential and commercial electronic systems company that offers home theaters, lighting control, security systems, networking and automation.
The drive and desire to start Tronic Integration evolved from the need Neale recognized for an integration company to appeal to the individual customer, offering quality products, fair prices and top-notch service. As the company owner, Neale has created Tronic’s vision, guided the young company through the recession and runs all day-to-day operations. www.tronicintegration.com