SIM2 Campaign Will Feature Coppola
SIM2 announced Tuesday that the legendary director of "The Godfather," "The Godfather Part II" and "Apocalypse Now," Francis Ford Coppola, will be featured in the company's global marketing campaign in the next year.
"We write an important page in our history as we proudly reveal our relationship with Francis Ford Coppola,” Maurizio Cini, President of SIM2 Multimedia, said as part of the announcement.
“Mr. Coppola, like SIM2, is a perfectionist always striving to be at the forefront of his craft. His productions are not just movies; they are real masterpieces. At SIM2, we share the same vision which is why we both chose to walk this path together.”
Coppola, a five-time Academy Award winner, visited SIM2's factory in Pordenone, Italy, in the fall of 2008. He then used the company's HT5000 projector while working on his most recent film, "Tetro."
“I have owned many projectors in my life: SIM2 is now in both my studios and my home,” the director said in the announcement.