“Even in challenging economic times, the wine industry, and our business model in particular, continues to provide stability and breed confidence amongst collectors. This generous investment will be extremely beneficial in the research and development of eSommelier’s next phase of product, marketing and service programs,” said eSommelier partner Joe Hageman. “With the help of this investment, we will also look forward to further growing our presence in North America and internationally.”
eSommelier will utilize the investment funds to grow various marketing initiatives, expand its current product and service offerings, and increase sales. In addition to the redesign and recent launch of eSommlier.net, now featuring an online store, eSommelier will significantly increase the company’s advertising, marketing, and public relations efforts. The company also adds two new integral roles, Vice President of Partnerships,to broaden the company’s global presence by expanding and supporting the company’s worldwide dealer network, and an additional programmer, to provide even greater support to system users and to continue to create innovative solutions for wine lovers, making wine management easy and accessible.
eSommelier’s all-in-one hardware and software system allows wine lovers to easily manage their collections of fine wines. Designed as a simple “plug and play” solution, the eSommelier Wine Management Server provides the collector unprecedented access to his or her entire wine library at the touch of a button.