CAT Adds Two Veterans
California Audio Technology and Newport Audio this week announced that they have brought in two industry veterans to assist in launching their sales and marketing efforts. The company has retained Andrew Ard to assist in implementing their plans, as well as Bob Grubbs to join the dealer sales and support group.
"I can’t think of any better combination of key people for us and our new strategy to build our brand together with our dealer and representative support team than with Andrew Ard and Bob Grubbs," the company's founder, president and CEO, Brian Barr, said as part of the the announcement.
Ard, who has joined the company on a consulting agreement, is a principal of DesignTech Marketing, Inc. Grubbs, who has joined the company as an employee, spent over ten years at Runco International and Planar.