BrandSource Launches Finance Company
BrandSource said Monday that it is launching BrandSource Financial, which it describes as "a wholly owned wholesale finance company designed to support and provide members with additional opportunities for profitability and growth."
Electrolux is the first company to announce its participation, with more to come weekly, BrandSource said.
“BrandSource Financial offers all the capabilities of any competitive wholesale finance company. However, BrandSource Financial is the only wholesale finance company operated for the benefit of its members; nobody else in the industry has this," BrandSource's Bob Lawrence said as part of the announcement.
"In this time of tight margins, our members will have additional opportunity for profitability,” Lawrence said. “Since we own it, we all share in the proceeds.”