Brad Middleton Joins Clare Controls as Director of Business Development
Brad Middleton will be joining Clare Controls as its new Director of Business Development for Canada. In this position, Middleton will work with the integration, distribution and builder channels to drive the Clare Controls value proposition.
Middleton was previously a Senior Brand Manager at Evolution Home Entertainment Corporation where he was responsible for driving sales and growth of Savant products as the exclusive Canadian distributor.
“We’ve seen tremendous growth due to Clare’s price point, ease of use, and scalability. This has prompted us to bring on Brad to drive growth in Canada, while giving our customers the support and resources they need to be profitable,” Brett Price, Clare Controls CEO, said in a statement.
“Brad’s proven track record of success and strong admiration for our business model will drive success for Clare and its Canadian customers.”
“Clare is on the right path to provide the everyday consumer with smart home technology. Its product lineup and vision allow more and more people to enjoy the benefits of integration,” said Middleton. “Clare’s interface is a step ahead of others and I look forward to demonstrating its value to a larger audience in Canada.”
Middleton has over 25 years of consumer electronics and AV experience. He started his career at Majestic, one of the largest Canadian CE Retailers. Brad joined integration firm, Great Metropolitan Sound, in 1998 as Project Manager, where he was responsible for implementing audio and AV solutions such as Crestron and Bang & Olufsen technologies. He joined Evolution Home Entertainment in 2008 and launched Savant to the Canadian market in 2009 as the Savant Canadian Brand Manager.