Avoid Paralysis by Analysis
As we've mentioned in the past, customers want to buy. Asking them to do so is not offensive. In fact, one of the best qualifying questions you can ask is, "If we can get you the (product, system, service) you're looking for, are you ready to buy today?"
This same principle affects so much of what we do every day. Many of us are thinking of losing weight, buying a new house, learning to play an instrument, taking up skydiving. Often we blame our busy schedules for the lack of time we have to invest in a new endeavor. We think of managing our time better so we can pick up the few extra minutes each day to devote to whatever it is we really want.
The fact is, however, that you can't manage time. Time is its own master and none of us will ever change that reality. We don't need courses in time management. We need courses in procrastination!
The famous Nike slogan is "Just Do It." These three simple words can make a world of difference. Don't wait until all the lights are green, don't wait for permission, don't wait until all the obstacles have been cleared from your path. Don't wait, period! Stand up with a gleam in your eye, fire in your belly and take a step into the unknown. You'll be amazed at the exhilaration you'll feel.
A month ago, I, Jeremy, decided to become a licensed skydiver. I signed up, went through the courses and the next thing I knew I was looking down at the earth from 12,500 feet. Moments later, I was plummeting toward the ground at 140 miles per hour. The rush of adrenaline was overwhelming. After successfully deploying my canopy and floating to the ground, it hit me: "I should have done this years ago!"