At ISE 2019, Samsung Broadens QLED 8K Applications to Digital Signage
Samsung trained its ISE 2019 show focus on the future of commercial display technology, launching digital signage that uses its QLED 8K technology.
In addition to the 82-inch QLED 8K signage display on view there, ISE 2019 attendees are also seeing Samsung’s a 292-inch version of The Wall in 8K, slated for launch in the first half. Also on view: its Multi-Link LED HDR technology for signage.
“We look forward to introducing the global AV industry to the commercial applications of 8K,” said Seog-gi Kim, executive vice president of Visual Display Business at Samsung Electronics.
QLED 8K signage, with a resolution of 7,680 x 4,320 pixels, offers what Samsung says is the market’s highest resolution with Artificial Intelligence (AI) upscaling. The new signage is less than 40mm (1.57 inches) deep, designed to simplify installation in portrait or landscape mode.
Similar to its 8K TV counterpart, the company says, the QLED 8K display delivers enhanced black color presentation through local dimming and Quantum Light Control. The bezel-less display also features HDR10+ along with 4,000 nits peak brightness.
The 292-inch Wall is a large-format modular display suitable for luxury residences as well as for businesses; it is configurable and customizable to a variety of sizes and ratios from 73 inches and up. The Wall’s Ambient Mode enables the showcasing of diverse content such as photos and art and can also be set to match the background where it is mounted, to complement its surroundings. Its décor frame is also customizable.
To complement the display’s visuals, Samsung has partnered with Harman Luxury Audio and Steinway Lyngdorf for sound solutions, Control4, Crestron and Savant for home automation solutions, and Domotz, ihiji and OrvC on remote monitoring capabilities for channel partners.
The Samsung Multi-Link LED HDR, also introduced, is what the company says is the industry’s first 8K HDR for LED signage. Samsung says it uses proprietary algorithm and scene analysis to turn content into HDR quality without special metadata. It’s also said to deliver live content with lower latency through an Optimal Live mode.
The Multi 8K Frame Lock function means that integrators do not require a separate device to sync content presented on 8K displays, according to the company. The Multi-Link LED HDR supports all Samsung SMART LED signage products and is also compatible with The Wall Professional and the IFJ Series.
Samsung is also launching its semi-outdoor OMN/OMN-D series globally this year. In-window displays, rated at IP5X, and with embedded Wi-Fi, they are available in both 46- and 55-inch sizes and are visible in direct sunlight, with 4,000 nits brightness and a contrast ratio of 5,000:1. The double-sided displays allow simultaneous storefront and indoor display.