As a two-time, VIP sponsor of InfoComm's Opening Reception, Almo is also ready to unveil a host of new campaigns and experiences to the industry attendees.
At InfoComm 2018, Almo has always had a unique opportunity to show off a number of different products and manufacturers at their booth. Their newest initiative will debut as a new ad campaign dubbed "NOBOX" which is designed to shift the focus beyond products and to managed services, "which is where the sustainable opportunities lie."
NOBOX is based around their current services initiatives, and for all intents in purposes, is a rebranding of how partners can "make money beyond the box, improve profitability through recurring revenue, and increase their bottom line."
"Dealers know that they have to move a full-service model," Sam Taylor, COO of Almo said in an interview. "Recurring revenue is so valuable, not that it only increases the bottom line and its money that comes in every month, it also makes them more valuable to the banks and to people that might purchase them at some point."
Almo introduced the managed services model several years ago starting with digital signage content creation, then added installation, control programming and telecommunications services. The results of the NOBOX ad campaign are expected to help drive the future of services in the AV industry.
Almo is also showcasing an Experience Room featuring the Biamp Systems Devio product line, which is offered by Almo throughout the U.S. and Mexico. Live demonstrations are being led by Brian Rhatigan, director of business development for Almo Professional A/V in the Almo onsite meeting space (#N240) on Wednesday, June 6 at 12:00 p.m. and 3:00 p.m., Thursday, June 7 at 12:30 p.m. and 3:00 p.m., and Friday at 12:00 p.m.
They will also be demoing their NEC V554 with Raspberry Pi (RPi), an open-platform SoC that is both flexible and scalable. The NEC SoC powered by RPi is being shown as a media player option. Almo has written exclusive custom programming that plays the content automatically. The display is showing digital signage content via Almo’s cloud-based access. The combination of the RPi platform with the Almo Content is one of the most powerful and cost-effective digital signage options for integrators and their customers.