One Voice: Voice of the Volunteer
A rare and most wonderful thing about CustomRetailer is the voice of the volunteer. The premiere magazine for business strategy serving the custom electronic professional rolls out the red carpet for those voices in our industry that volunteer to share their points of view about what works.
Countless professionals from the trenches (as featured in CR's Tips & Techniques), and those who serve in the executive suite of some of the finest custom integration firms (September's 21 Guns), have been heard in the pages of this magazine and online. What sets us apart is the authentic content that appears in our frequent Guest Columns and the monthly CEDIA View.
The voice of the manufacturing community is equally represented with Vendor View and CR Talks To columns that introduce new products and services to the marketplace.
2011 ushers in a new year of business-strategy-themed issues, including the new IPIQ (thanks to Actiontec for that title—and congratulations on your 2010 CEDIA Manufacturers' Excellence Award). You will see even more frequent coverage of our readers' successes that come from pursuing the crossover to commercial installations as well as the manufacturers and distributors that recognize the viability of providing enterprise-grade products and services. And the theme of recurring revenue is highlighted with traditional and cyber security opportunities (congratulations to CCS and ihiji on their 2010 CEDIA Manufacturers' Excellence Award wins).
The heart and soul of our industry is the unique ability of custom electronic professionals, manufacturers, distributors and industry organizations to share in the success of others. We raise our glass to the volunteers in every corner of the market and welcome your future contributions to CustomRetailer.