Soundcast hires Charity Hardwick as director of sales and marketing
Wireless music systems manufacturer Soundcast has added Charity Hardwick as its director of sales and marketing. Hardwick will oversee all aspects of Soundcast’s sales, brand management, dealer relations, loyalty and customer satisfaction.
Hardwick has more than 15 years of experience in sales and marketing management between the consumer electronics and outdoor recreation industries. She is hailed for her success working with manufacturing, distribution, manufacturer rep firm, specialty CI, and retail stores nationwide.
“[Charity] joins us with a strong CE background, prior growth success and a tenacious and honest approach,” said Soundcast CEO and President Oscar Ciornei. “Charity’s experience in both the consumer electronics and outdoor lifestyle industries are sure to prove invaluable as we refocus Soundcast to that of a boutique audio line.”