Steven Castle

One of the biggest hurdles in selling consumers on energy efficiency is the economy. Many simply don’t have the money—or don’t feel they have the money—to invest in energy-efficient products or technologies, even if they would realize a return on that investment. So what’s the answer? As much as I’d prefer not to admit it, energy efficiency technologies like home energy management just aren’t ready for the mass market. Not quite yet, anyway. Survey after survey, study after study bears this out. Those most interested in energy efficient homes and buying

An interesting debate appears to be brewing in the world of home energy management: Will we choose to be more energy efficient in our homes by looking at solutions targeted at certain devices and appliances, or will be opt for intelligent whole-house controllers that can automate our energy savings throughout the house? Bill Ablondi, director of home systems research at research firm Parks Associates, sees more targeted solutions in the home, rather than whole-house automation. "For example, the water heater is keeping my water warm when I'm not home, and I don't need that.

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