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Azione Unlimited Prepares for Website Launch

Richard Glikes sat down with CustomRetailer's Stephanie Adamow to discuss the latest news from his buying group, Azione Unlimited.

December 6, 2011
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Richard Glikes stopped by Consumer Technology Publishing Group headquarters to tell Stephanie Adamow about the latest developments with his buying group, Azione Unlimited.

In 2 weeks, Glikes will announce the founding 5 vendor companies and 6 dealers, leading up to the January 2nd launch of the new Azione Unlimited website.

Dealers can currently sign up at Azione's temporary website. AzioneUnlimited.com, and starting now, dealers should look out for three email blasts and a direct mailer with information on the buying group.

Since it's launch, Azione has announced it's intention to grow to 250 dealer members. As Glikes describes, the name "Azione" comes from "share" and "action" in Italian, so the group will hold smaller regional meetings to share ideas. Azione has also released a marketing plan that will give dealers up to $2000 worth of free advertising, and recently secured 23K Studios as its advertising agency.
 

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