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CEA Demo Suites talks energy management, aging in place, and cyber and physical security.

June 27, 2011 By Stephanie M. Adamow
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"It's important for the integrator to jump in and not let the operators take the business," he said.

"We need to promote existing wiring- the use of coax cables (MoCA)," says Entropic's Ching. "Wired networking is less susceptible to intrusion."

"The recurring revenue for us," said Karp, "is the client satisfaction. We are on call 24/7. We have to provide the best service. To me, it's critical."

Part of the customer satisfaction element is providing technology to keep individuals happy and in their homes as long as possible. Thus, the growing aging-in-place market.

Hagai recalls a recent request he received from an assisted living center to install Wi-Fi. The goal? To keep tenants connected to their families, the world, and generally improve their quality of life.

"We are taking the technology we use every day, extending it [in a new way] that is much more personal and emotional," says Feiner.

"We believe there is a lot of growth [in this market] for things like blood pressure cuffs, connected monitors, etc." added Bingochea. "It will reduce the burden on families, but a lot of it depends on the insurance companies getting behind it."

Also a broader issue, said Gutin, is how the country views Internet access and the use of information. "The U.S. lags behind other countries in this area of viewing the Internet as a public utility, a right."

Especially now as technology grows, this issue will become more important. "We are seeing a change is where we are and where information is stored," explained Feiner. "There is stuff on the computer, phone and now it's the cloud. It all rides on bandwidth (the pipe to get to content) and latency (the delay to get to information).

"The connected home is getting more bandwidth for less money. We, as a group, have more tools to use the infrastructure to keep homeowners connected to information."

When asked which issue has affected or will affect business most dramatically, Ching said there is "a huge market in a more secure and robust network."

And the panelists agreed that the iPad has been a game-changer in the custom install market because of its control-panel capabilities.

"The touch-panel market is gone with the iPad, and [Apple] didn't even have to anything," said Karp.

"[The iPad] invaded several spaces all at once," added Gutin.

"The iPad is very reliable," Feiner noted. "Clients expect it to be part of their projects. It can grow our business because Apple creates products that are network-dependent."



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