Lutron Adds to RadioRA 2, Updates HomeWorks to HomeWorks QSSeptember 22, 2010 By Nancy Klosek
The announcements came on the eve of the opening of the 2010 CEDIA Expo, where the newest additions will be demonstrated – and where Joel Spira, Lutron founder, will be fete with the organization’s 2010 Lifetime Achievement Award.
Senior vice president and general manager for residential solutions Chris Murray says the goal of the upgrades and line embellishments is to enable integrators help homeowners “save energy with total home control.” He added that “customers can expect smart grid capabilities and energy monitoring from us.”
Expansions to the mid-market-focused RadioRA 2 line, said vice president of sales David Weinstein, will enable the control of 60 percent of energy usage in the home. These include products such as a thermostat, a wireless temperature sensor with a five-year battery life, a single-zone HVAC controller, and – in December – a plug-in appliance module with a 15-amp capacity, a phase-adaptive dimmer and an iPad app that will let users monitor and adjust lights, appliances, temperature and shades.
While RadioRA 2 is scalable for up to 200 devices, the HomeWorks QS is scalable for up to 1,500 devices, he explained, and is built on a new platform that has a centralized Quantum processor which carries over from the company’s commercial product range. The new HomeWorks QS product range will be launched in phases, and will include a phase-adaptive dimmer and plug-in modules similar to those being introduced for RadioRA 2; both will be available in February.
The energy savings theme will be marketed to consumers through simultaneous print, online and national TV campaigns that will run from late October through January. The TV initiative will take the form of 30-second spots on HGTV, the Food, Travel and DIY channels.
Murray said the company will continue using its Mobile Experience Center in 2011 to tell consumers the Lutron story, but the vehicle will be updated to “carry Lutron’s stronger energy message.”