RealMotion Retools Royal Caribbean Experience with Interactive Content Generation
RealMotion partnered with Float4 and Materials & Methods to provide the backbone for an entirely new kind of permanently-installed interactive video wall for Royal Caribbean International’s new Ovation of the Seas cruise ship that took its maiden voyage in April 2016. Click here to watch a video of the installation.
Described by Royal Caribbean as the newest and third ship in their Quantum Class of ships, Ovation of the Seas features the same groundbreaking venues as its sister ships, Quantum of the Seas and Anthem of the Seas, and is designed to take cruisers to new heights in guest activities, entertainment and dining options.
“When designing Ovation of the Seas, Royal Caribbean wanted to create an entirely new standard for guest experiences,” explained RealMotion Chief Technology Officer Sevan Dalkian. “They wanted to instill a ‘wow’ factor in every part of the ship’s public spaces. RealMotion technology was selected as the backbone for Materials & Methods’ vision for this first of its kind, constantly changing and evolving, gesture-driven art wall on the ship’s main esplanade that engages all 4,180 double-occupancy passengers who travel on the ship."
According to Dalkian, the RealMotion solution enabled continuously changing content on the 8’ x 20’ digital art wall that reacts to each person passing by, and can be controlled through gestural interactivity. As interactive content producers, Float4’s team integrated the creative assets to bring the concept to life. A wide sweeping gesture can brush across the image, altering color or pattern, creating ripples, causing flowers to bloom or particles to disperse, revealing colors or adding layers. A short, sharp motion alters the canvas differently, giving the user the ability to paint with a quickly learned movement “language.” Watching the vibrant canvas respond to bodies in space is arresting, and invites an audience of every type of passenger to want to engage and play.