AVC Group Consolidates Sales Reps

Mark Terry of Linear

The AVC Group, which includes the Elan, Niles, Xantech, Sunfire and ATON brands, said this week that it is consolidating its independent sales rep network from 45 firms to around 15.

Each of the remaining 15 firms will concentrate on all five brands. The reps are: Audio Associates Corporation (South Plainfield, NJ), Electronic Marketing Associates (Raytown, Mo.), High-Tech Network (Smyrna, Ga.), Market Share Inc. (Bellevue, Wash.), New Age Marketing (Manvel, Tex.), ProMark Marketing (Santa Clarita, Calif.), RS Pro Sales, LLC (Cincinnati), SLAMCO (Chanhassen, Minn.), Sound Tech Marketing (Golden, Colo.), Tandem Marketing, Inc. (Elk Grove Village, Ill.), The Jarmac Group (Taunton, Mass.), TWC Michigan, Inc. (Trenton, Mich.), and Zone Pacific Sales (Sacramento, Calif.)

“As a company we are totally committed to the business model of using independent sales rep firms as our front line sales force,” Mark Terry, the group’s president, said as part of the announcement.

“The implementation of a consolidated rep organization is the next logical step forward in our long term plan to provide dealers with a greater array of opportunities to sell more system solutions to a larger and wider range of customers. This new organization empowers dealers to meet more customer requirements than ever before, allowing them to offer a truly complete range of system and product offerings at every price point.”

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